
Turning disruption into direction.
The ground is shifting.
Clients are turning to AI before they come to you.
Businesses and independent professionals need to use it now - without getting it wrong.
I help you get real work done - using AI where it helps.
From unclear situations to clear next steps.
Often, you already have the input - but no usable output.
With an International MBA and 40 years of cross-sector experience, I’ve been in that seat:
• Technical material that doesn't turn into content
• AI tools that don't produce reliable results
• A website or offer that doesn't explain what you actually do
• A situation that's unclear, so nothing moves
This is where I work.
I take what you already have - material, tools, context - and turn it into something clear, usable and ready to act on.
Structured, pragmatic next-step business help from someone who’s been there.

My story in numbers
270+
On-site technology trainings
Technology rollouts, face-to-face. Management discussion on the process and benefits. Then hands-on demonstration and do-it-with-you training for the team.
200+
One-to-one online coaching sessions
Customer service businesses, solopreneurs, non-profits, intergovernmental organizations. Often about finding clarity when the path forward feels unsure.
45 years
Seeing what works, ditching what doesn't
In international, corporate, and freelance life, I’ve seen systems, fads, and shortcuts come and go. What endures is clear thinking and steady action.
24 months
Living the disruption dream
Watched translation clients fade. Copywriting work dry up. My own USP vanish. Had to reframe my skills and purpose. Using AI to make things easier, not harder.
About me...

Over the last four-plus decades I’ve worked on all sides of the table. As a senior client and agency account man. Worked at corporate HQ, and at small non-profit organizations with big dreams. Always helping teams and individuals turn intentions into actions.
I’ve got an International MBA and know the frameworks. What’s different about me: I use them to map clear next steps, not to fill slide decks or create multi-phase plans for change that’s already upon us.
Teams struggle - and succeed - with new technology. I've seen this over and over, delivering over 270 on-site tech trainings across Germany, Austria, and Switzerland over the last seven years. Arbeite sowohl auf Deutsch als auch auf Englisch.
My style is straightforward, collaborative, and fast. We use theory wherever it helps frame an issue or find a solution. And enable you to take the right next step, right now.
Practical ways I can help.
We can focus on one concrete step:
turning technical material into usable content, getting your team aligned on AI, or building a website that actually brings in inquiries.
Or we start with a single issue that’s currently stuck - and move it forward.
Either way, use the Get Started form to give me some background.
That way, our first conversation is already focused and useful.
Technical material to publishable content
Your technical know-how isn't turning into usable content.
I take your slides, notes and internal documentation and give it structure and clarity, with AI support.
You get a publication-ready draft within 3 days, without AI errors or bloat.
3-hour AI kick-start team workshop
Your team is using AI chatbots with mixed results.
In a half-day group session, on-site or virtual, we establish a common understanding and consistent approach.
You leave with one task or process optimized - and clear, practical next steps.
Website that turns visitors into customers
Your website isn't working - or you need a new one.
We clarify what you offer and how to present it. And identify ways to convert casual visitors into real customers.
You get a website in 5 days, built in Wix, optimized for mobile layout.
Get started here.
A few details will help me prepare so our first session creates real movement, not just warm-up time.
It takes about two minutes. Everything you share stays confidential. I'll respond within one working day to schedule a session or discuss next steps.